NBA 2K League Announces Deal with Celebrity Footwear Brand ISlide

Today, the NBA 2K League announced a licensing deal with celebrity endorsed footwear brand ISlide that will see the company design and sell custom made sandals for each of the 17 teams in the NBA 2K League. ISlide is no stranger to the world of esports, as the Massachusetts based footwear company and Shark Tank alum has designed custom ISlides for the likes of Rogue, Regal Reserve, SPLY and Gravity Gaming. With the esports licensing that ISlide has secured, it is currently the only custom gaming footwear provider in the esports industry. 

“The international gaming community is growing at such an impressive rate,” says Justin Kittredge, former Reebok Basketball executive and founder of ISlide. “We see the future in esports, and are excited that ISlide can be a part of such an innovative and expanding industry.”

ISlide has also secured licensing deals and design partnerships with the NBA 2K League's parent organization, the NBA, the WWE, DEf Jam Records, ROC Nation, Nickelodeon and other organizations. The sandals designed by the popular footwear company are also worn by NBA players Dwayne Wade, LeBron James, Isiah Thomas and Terry Rozier, musicians Justin Bieber, Diddy and DJ Khaled, celebrity personalities Ellen Degeneres and Kim Kardshian and others.

Fans can find all 17 teams' custom made sandals on the company's website. Each pair of sandals will cost $49.99. There are currently alternate versions of each teams' sandals that utilize different designs for the organization's logos. 

With the regular season for the 2K League beginning tomorrow, May 11th, fans will now have the ability to represent their favorite team on their feet as they support them through the rest of the inuagural season of the league. 

Interested in more NBA 2K League content? Check out which team is currently looking like the the team to beat, after winning the NBA 2K League "THE TIPOFF" tournament. 

(cover photo courtesy of ISlide)