Los Angeles Valiant Announce Overwatch League Playoff Campaign

By Zac Cameron ·

The Los Angeles Valiant are getting ready for the Overwatch League Inaugural Season Playoffs with a new support campaign.

Los Angeles Valiant Announce Overwatch League Playoff Campaign

With their victory in the Overwatch League Stage 4 finals just last week, you would think the Los Angeles Valiant would take some time off to celebrate, perhaps rest up a bit after what was an exciting showdown. It seems, however, that the Valiant are not content to merely claim victory in the Stage finals, but have already begun their campaign to achieve even more glory as we look towards the Overwatch League Inaugural Season Playoffs.

The Los Angeles Valiant have kicked off their preparations by announcing their Live the Legacy Playoff campaign, drawing support from other Los Angeles teams. Teaming up with the Los Angeles Kings from the NHL and the Los Angeles Galaxy from the MLS, the Valiant look to draw on all the power of their hometown in the lead-up to their first semi-final series.

“As a Los Angeles-based team, we aspire to the achievements and excellence of existing iconic sports brands in this city,” said Noah Whinston, Los Angeles Valiant CEO. “Fortunately, we have support from the two-time Stanley Cup champion Los Angeles Kings and five-time MLS Cup champion LA Galaxy who will help the LA Valiant live the Los Angeles championship legacy, and that starts with our Live the Legacy playoff campaign.”

The Valiant after their historic Stage 4 victory (LA Valiant Instagram)
The Valiant after their historic Stage 4 victory (LA Valiant Instagram)

As a part of the campaign, the Kings and Galaxy will be providing co-branded Kings/Valiant and Galaxy/Valiant promotional merchandise, as well as promotional support, fan experiences, and ticket specials. The Valiant will be hosting simultaneous viewing parties throughout southern California, where fans can meet up and celebrate the team together.

Viewing party locations are as follows: 

  • Los Angeles - LA Biergarten, 750 South Broadway, Los Angeles, CA, 90014
  • Orange County - Esports Arena, 120 W. 5th St., Santa Ana, CA 92701
  • Inland Empire – Cha2O, 1400 University Ave. STE. 104, Riverside, CA 92507
  • San Diego - Cali Comfort BBQ, 8910 Troy Street, Spring Valley, CA 91977

There are three tiers of entry to the viewing parties:

  • General ($10):One (1) Free domestic draft beer or soda; exclusive, limited edition LA Valiant team poster (not available for retail sale), and 20 percent off food and beverage.
  • Premium ($15):One (1) Free domestic draft beer or soda; exclusive, limited edition LA Valiant team poster (not available for retail sale), 20 percent off food and beverage, free LA Valiant ‘hooligan’ playoff scarf, and 20 percent off all Valiant playoff merchandise online.
  • 72-hour VIP Special ($15):All premium benefits, plus a chance to win a trip for two to the Overwatch League Grand Finals at Barclays Center in Brooklyn, New York on July 27-28 (entries accepted until June 21 at 2pm PST, terms and conditions apply).

“Since inception, the LA Valiant has been a team and brand that stands for inclusivity, acceptance, and community,” added Ari Segal, Los Angeles Valiant President & COO. “The Valiant fan experience at its core is participatory, and we’re thrilled to use this season’s Overwatch League playoffs as an opportunity to offer a massive, regional ‘in real life’ event for our growing community of fans throughout southern California.”

You can find more information on the events at the LA Valiant playoffs website, here, and for more Overwatch League news, check out our interview with Seoul Dynasty’s Fleta, as he talks about what it takes to make it in the Overwatch League.