Thursday Night Football Coming to Twitch, With A Twist
By Zac Cameron ·
The NFL season is starting to pick up steam, and soon fans will have a new way to catch the action, as Thursday Night Football heads to Twitch.
It looks like all the action of the NFL will soon be coming to yet another platform, with Thursday Night Football to stream on Twitch starting today. Beginning with the showdown between the Minnesota Vikings and the Los Angeles Rams, Twitch viewers will be able to catch all the action thanks to the partnership between the NFL and Amazon.
Guess we don’t have to watch the guy playing the very realistic CFM tonight ? pic.twitter.com/29VyakeXrB
— Scom (@Scomo843) September 27, 2018
Twitch will broadcast 11 of the 12 remaining Thursday Night Football games, a first in terms of fans being able to watch the NFL without some kind of subscription. Twitch itself is available across more than 200 countries and territories around the world, with the exception of China, which blocked the platform earlier this month.
In keeping with the fresh tone and streamer centric nature of the platform, the broadcast game in Twitch will launch co-streaming with longtime popular streamer Brennon "GoldGlove" O'Neill, who will be providing analysis and color commentary rather than the tradition Fox commentators. Twitch is also launching emotes for each of the 32 NFL team logos, with other less branded football ones, to be used in chat across the site.
So tonight's stream is going to be pretty meh ...
— Goldy (@GoldGloveTV) September 27, 2018
JK I GET TO CO-STREAM THE @NFL #ThursdayNightFootball game between the @Vikings & @RamsNFL! IS THIS REAL LIFE?! #ad ?
?8:20pm ET
?https://t.co/SMZjnGgMqb
SEE YOUR BEAUTIFUL FACES SOON!
This latest outreach by the NFL to less traditional fans is thanks to the renewal of Amazon’s two-year broadcasting deal, worth over $130 Million. In 2014, Amazon acquired Twitch for a reported $970 Million, and has heavily pushed streaming content other than just videogames ever since. Whether we’ll see more than just Thursday Night Football on Twitch remains to be seen, but for now, fans can enjoy the action without having to leave the site.
Catch all the action on the official Twitch Prime Video channel, here.